Barrington Media Group was started nine years ago by Peter Stavisky. Peter started out with the theory that he could achieve great media efficiencies by buying large blocks of network inventory upfront and selling the time back to his clients. He pretty much fell into the world of PI as a backstop or hedge against his large upfront network buys. If Stavisky ever found himself with unsold inventory, he could plug the holes with clients who ran their media strictly on a cost per call basis. Barrington’s PI client list grew quickly, and the BMG performance model began to really take shape.
Under the direction of President, Peter J. Stavisky (see www.PeterStavisky.com), Barrington Media Group is not just about media. We possess a 360 degree point of view that is rooted in the depth and breadth of our backgrounds. For more information about Barrington Media Group, visit www.BarringtonMediaGroup.com.
Barrington Media Group is not just about media. We possess a 360 degree point of view that is rooted in the depth and breadth of our backgrounds. With over 50 years of media and marketing experience including direct response media strategy and buying, creative development, product development and marketing, national and local radio advertising sales, telecommunications, professional sports marketing and call center management; BMG truly understands how to fit together all of the pieces of a successful direct response campaign and deliver profitable results for our clients.