A unique childrens clothing line featuring styles for babies, toddlers and kids. Durable and adorable, it is coveted by moms for its practical care, and approved by children for its cool factor. Quality textile and fine workmanship sets charm apart. Chic trendy defines the aesthetics of these awesome lines. Each collection is an enchanting story with vibrant colors and tones. Charm is based in New York at the frotn and center of cultural and ethnic blends.