In other words, you get what you pay for... Right? If you want real results from your digital marketing efforts, look for the experts! It may cost you in the beginning, but it'll be worth it when your business is flourishing!
Is it time to get onboard with these marketing channels? Find out which channels are right for your business! http://ow.ly/H5F050BhJrG
Google Ads Search and Display ad networks reach more than 90% of people on the Internet. Click to learn more. http://ow.ly/LzvS50BhJqZ
Social media advertising is one of the most effective ways of reaching prospective customers because most of them are on social media every day. Facebook ads are a great way to keep your products and services in front of people on a regular basis.
Businesses who blog create 67% more leads per month, according to Demand Metric http://ow.ly/UhRU50BhJoZ)
Meet our wonderful Social Media Manager, Marcie!
"I’m a content and social media manager who loves the power of content. It educates and stirs up people’s emotions. It’s truly why the Internet is a success."
We couldn't agree more! Marcie is also a wife, a mom to two kids and four dogs, she loves to work out at OrangeTheory Fitness and do yoga.
✨ Get out there and slay your day! ✨
As a healthcare provider, it's necessary to respond to patient reviews about your practice online. However, you still have to keep HIPAA guidelines in mind when responding. Check out some rules to keep in mind while responding to your online reviews. http://ow.ly/D5pY50BFuVy
No two businesses are alike, and neither are our strategies. We specialize in giving clients one-on-one attention, performing thorough research, and designing custom-tailored marketing plans. Because our definition of success is when your business grows.
Find out how a proper digital marketing plan can elevate your brand, capture leads, foster customer loyalty and grow your business http://ow.ly/KsiK50BFtOf
How does social listening benefit your social media marketing team? (Source: Sprout Social)
👉 The Social Media Manager: Social Media Managers are closest to their audience, so they can use social listening to gain inspiration for new content, simplify reporting and provide context around their data.
👉 The Marketing Analyst: Social listening provides analysts real-time feedback and an opportunity to identify valuable marketing insights.
👉 The Brand Director: Social listening data helps the director of brand to identify consumer insights at a higher level to inform their brand strategy.
👉 The Vice President of Digital Marketing: A VP of digital marketing can leverage social listening to better understand the social conversations around their product/service and competitors.
Instagram's new feature "Reels" is considered by some as the copycat for Tik Tok. A couple NY Times writers tested out both platforms and determined... Reels is a dud! One of the writers even said it was the worst feature she had ever used. Click to read more! http://ow.ly/loUV50BFt8G
Feedback - both good and bad - is healthy for every business!
Even though it stings to get a negative review, often there is helpful criticism in the negative review that may open your eyes to a problem you didn't see or an opportunity for improvement in your business.
You should always be proud of your achievements, but it should drive you to strive for more! Reached your Instagram follower goal? Now, start working towards a bigger one!
Is it crazy or is it innovative? Either way... it might just be the thing that will launch your business into greater success.
According to this article, “Though most entrepreneurs have vastly different perspectives on how to run business or conduct leadership, one thread unites them all: innovation.” http://ow.ly/cP3S50C7DAz
In other words, find your reason to get out of bed each morning! What is your purpose or passion in life?
Have a safe and happy Halloween weekend! 🎃👻
The work and home dynamics that existed pre-COVID have changed pretty rapidly this year. Check out this Forbes article to learn how you can lock in the top down benefits of working from home http://ow.ly/VLho50BFIXM
That's what we do! 👏👏👏
Goals are nothing without ACTION.
When working on your goals for the new year, put an actionable steps in place that will allow you to accomplish those goals.
Make a plan and stick to it!
Our team is growing! We're so excited to introduce our new, killer Graphic Designer, Clarissa!
Clarissa has been creating digital designs for over 15 years, commissioning hundreds of assets from graphic design, websites to illustration. Clarissa’s is a self professed “geek” and spends her free time following digital artists on Instagram, drawing on her iPad and watching Star Wars with her 3 boys and husband.
Although it’s a new year, there is still some uncertainty lingering from 2020.
Here’s how you can build your business strategy during times of uncertainty, according to @entrepreneur:
1. Focus on what you can do
2. Extend your product launch schedule
3. Provide valuable resources for your customers
4. Use the time to make improvements
5. Develop a multi-plan approach
http://ow.ly/CqGj50D1pO4
We're all about fresh starts, new beginnings, new goals and making changes!
What are you looking forward to the most this year?
"For last year's words belong to last year's language. And next year's words await another voice.” - T.S. Eliot
2021 is knocking on the door... What is your resolution for the New Year?
Your graphics are just as important as your captions when it comes to generating engagement on social media - especially on a platform like Instagram.
We asked our Graphic Designer: What advice do you have for someone creating graphics for social media?
“When creating a design, especially in social media, choosing photos and graphics that your audience can connect to is priority number one. A picture says a thousand words so it’s important that it is saying what your brand represents and speaks to your target audience,” says Clarissa, Digital Standout’s Graphic Designer.
Part of content marketing is measuring the performance of the content you put out.
Some of your content may flop, but hopefully some of your content will convert. It’s important to continue developing content that replicates the success of your top content.
Keeping an eye on your data will help you to accomplish that.
Here are 7 ways to use data to produce better social media content, according to @sproutsocial:
http://ow.ly/Jtbe50DpHLN
Do social media companies have the right to silence the masses?
This is a pretty divisive topic.
However, according to an article from @forbes, studies show the majority of Americans believe there should be censorship on social media, especially when it comes to content expressing or inciting violence. http://ow.ly/WcWR50DpHFv
When you have to give a virtual presentation to your managers or team members, your communications skills are very important to guarantee your key points are clear and effective.
Here are 6 Simple Ways to Wow with Your Next Virtual Presentation – According to an article from @entrepreneur:
1. Open with a bang
2. Grab their attention with small surprises and pattern interrupts
3. Use a whiteboard tool
4. Use props or visual elements
5. Tell “half stories”
6. Show up and stand up
"It’s wow or never!”
http://ow.ly/QW3J50DpHwr
Good social media marketers just prove their success... GREAT social media marketers do this: http://ow.ly/3SYm50DpHqs
Growth is the name of our game this year! Meet our newest team member, Social Media Manager, Chante! Chanté has 5 years of social media marketing experience.
“My passion as a Social Media Project Manager is to empower a company’s success story centered around ensuring the brand’s voice and providing tools and knowledge for building a community through personal relationships with the audience,” says Chanté.
Chanté likes to work hard AND play hard! In her free time, you can find her on a dancefloor dancing to house music or out hiking and enjoying nature.
Please give her a big welcome!