The evolution of what would become Electromist started three years ago, at the birth of the e-cigarette industry. The owners of Electromist were among the first to supply San Diego with electronic cigarettes, doing so at kiosks in Horton Plaza and Plaza Bonita. Back then, most people had not yet heard of electronic cigarettes and were reluctant to give them a try. The e-cig technology then was not anywhere close to what it is now.
We see our purpose today as still being very much what it was back then – to educate consumers about e-cigs and inform them of their choices and how to safely use the product. Recently, in early 2013, e-cigs are booming, both in usage and available product.