Grow Generation was founded in 2008. The individual customer has always been at the center of what makes the Grow Generation shopping experience a positive and successful one. Our stores are designed to be part retail, part learning experience, which allows a customer of any growing experience or level to pick up what they need in a helpful and positive manner-from the products that help them grow, to the information, education and perspective that set all growth into motion. Our staff is hand picked and tested for their grow expertise, and each is an expert in his or her own area of operation.