LAICALE was founded in 1988 in Italy by Fabrizio Fiumicelli. Our Soho location opened in 1999, quickly becoming a destination for New Yorkers. Our artists have worked for major fashion shows, ad campaigns, editorial magazines, and television shows. We offer stellar services for women and men like cuts, highlights, ombre, blowouts, styling, one process, Olaplex, and Keratin Complex Smoothing Treatments.