Lillybee is the brainchild of Kassie Rempel, an admitted shoe-freak and born-and-bred Carolina fan. Kassie founded an e-commerce shoe boutique called SimplySoles, and sold it in 2012 to focus on her new passion – footwear for fans. While it’s true she “technically” created the line just so she’d look spiritedly stylish at the Dean Dome, she is thrilled to be able to share the collection with fans of all sorts. The line and label wouldn’t exist without the guardianship and stewardship of Kassie’s partner, Lisa Palmer.
Both Kassie and Lisa separately founded companies called Lillybee. It was their love of their independent lines that first brought them together.
After speaking about it for many years, in 2012 they finally fused their knowledge, passion, and experience into one joint and single company, Lillybee LLC.
Lillybee University is the first of the Lillybee brand collections to be sold through a wholesale distribution strategy providing this unique product option to fine collegiate shops, on and off campus bookstores, fan shops and speciality boutiques. The winning goal is to help outfit the millions of die-hard, yet fashionable female fans cheer on their team in style.
We are registered with the CLC (Collegiate Licensing Company), LRG (Licensing Resource Group), and Affinity Consultants, ensuring that all Lillybee University products are fully licensed.We are NACS (National Association of College Stores) members, and are proudly represented by the OneCoast Collegiate team.
Lillybee University is the first of the Lillybee brand collections to be sold through a wholesale distribution strategy providing this unique product option to fine collegiate shops, on and off campus bookstores, fan shops and speciality boutiques. The winning goal is to help outfit the millions of die-hard, yet fashionable female fans cheer on their team in style.