At Lou & Grey, we’re all about so. crazy. soft. clothing that will make you feel good no matter where you go (and we know you’re going places). Our thoughtfully designed collection of easygoing, texture-rich styles is supremely wearable for every day—think luxuriously soft dresses, stylish rompers, lightweight linen shorts and chambray tops. The 1 Hotel Brooklyn pop-up embodies this ethos with an ultra-curated selection of our best-selling fabrics, including Signaturesoft, Signaturesoft Plush and Softserve. We know that when you feel good, you look good—so at Lou & Grey, our clothing will give you all the feels.