Marketing your business during these times, you need a wider variety of skills and technologies just to keep up. That’s where we come in with outsourced marketing. As your full-service marketing partner, we bring more value, talent, capabilities, and flexibility than any in-house marketing department could provide. https://bit.ly/33xXesx
Steph (Content Creator) and Season (Associate Creative Director) were on the move this week in Altoona, Iowa. Content creation projects took them from one end of the spectrum to another. They started at a construction site with a custom homebuilder for our client AltoonaNow and ended in front of a grill watching BBQ and smoked meats dance in the flames for a foodie feature with our client Visit Altoona. Check out some of their behind-the-scenes moments!
MACLYN added 13 new photos — with Carly Slomski and 2 others.
August 13 at 11:10 AM ·
Here’s to all the hard-working snacks out there, keeping our bellies full, our minds sharp and our energy at a sugary high. Swipe through our gallery to see the all-important snackage that fuels the MACLYN team.
As a marketing partner, the MACLYN team has planned and hosted numerous virtual events—large and small, simple and complex. Along the way, we’ve learned many less-than-obvious lessons that we wish we had known the first time. Here are a few of our best practices for hosting your online event.
MACLYNGROUP.COM
Herding Virtual Cats: Best Practices for Hosting Your Virtual Event
Good boy! Griff looks equal-parts adorable and responsible in our latest campaign for Polk County Iowa, reminding everyone to show their true colors and wear a mask. #MaskUpDSM
Data informs knowledgeable decisions that lead to success. This is the crux of analytics. Every marketing agency knows that data benefits them, but there are also benefits to their clients, and everybody knows – when our client benefits, we benefit.
MACLYNGROUP.COM
The Benefits of Marketing Analytics
Ah, the hunt for a marketing agency. It’s like dating. You swipe right on a lot of profiles. You chat, you go out, only to find they don’t match up to their picture. The quickest way to your perfect match, is knowing who to look for. Knowing who you need. Knowing who you deserve. https://bit.ly/32yVdgz
MACLYNGROUP.COM
What To Look For When Hiring A Marketing Agency
At its simplest, a Brand can be broken out into 2 sections, Core Messaging and Visual Identity. Neither is more important than the other, but today…it’s all about the Visual Identity.
MACLYNGROUP.COM
The Art of Branding
What is marketing? What is advertising? How are they different? How can they help you? Let us help clear it up and be your partner in both. https://bit.ly/3kprCfs
MACLYNGROUP.COM
Key Differences Between A Marketing and Advertising Agency
MACLYN added a new photo.
September 29 at 10:27 AM ·
Introducing your brand to a new audience is like dropping your kids off on the first day of high school. Yell too many embarrassing things out the window, and it will take some time to regain their trust. Tap to learn how to make your next brand launch awesome and totally not awkward!
MACLYNGROUP.COM
First Impressions: Some Advice for Launching Your Brand
Marketing strategy is the science (and art) of where to place your message so it’s seen by the right people, in the right place, at the right time. It’s something you can’t go without. It is not enough to have a good product or service, if you don’t have the strategy to tell your story. https://bit.ly/2RueSbc
MACLYNGROUP.COM
What Is Marketing Strategy?
Check out some behind-the-scenes moments with our crew in Des Moines! Season and Steph kicked off Monday with a podcast recording with our client, the Polk County County Board of Supervisors. What'd you do today?
Know thy market, know thyself. Guess that MACLYNite in the comments below!
Know thy market, know thyself. Guess that MACLYNite in the comments below!
Know thy market, know thyself. Guess that MACLYNite in the comments below!
Know thy market, know thyself. Guess that MACLYNite in the comments below!
Know thy market, know thyself. Guess that MACLYNite in the comments below!
Nonprofits and not-for-profits have been hit especially hard by COVID-19, with many reporting drops in donations even as demand for their services rises. To help, our team created a list of 7 ideas to help your brand connect with donors, reach new audiences and raise funds over the next year. Take a look at the link below!
MACLYNGROUP.COM
The Nonprofit's Survival Guide to 2020-2021
Open for business. Open for change. Open for the EPIC Tomorrow. The new frontier is here (with a new website to match) for the East Polk Innovation Collaborative.
A new brand should be a stamp of what you stand for. For Oswald's Pharmacy, that's being where Wonder Meets Wellness for over 145 years
NOW HIRING: Looking for an account coordinator who thrives in a high energy, fast-paced environment, with exceptional organizational and people skills. Send your resume to careers@maclyngroup.com.
MACLYNGROUP.COM
Now Hiring: Account Coordinator
Knowledge is power. Power is profit. Our client Richards-Wilcox offers complimentary, AIA-certified Continuing Education Courses to strengthen relationships with their clients. We get a gold star for helping design the courses on an easy-to-use platform. (teacher’s pet, much?) https://bit.ly/3ipEoeg
The best homepages practically jump off the screen to engage the viewer. Take a look at our recent work with high-tech client Scientel Solutions to see how we used sleek animations and striking visuals to create an experience that users won’t forget: bit.ly/3nGrrxA #DoWhatWorks
MESSENGER
MACLYN updated their info in the about section.
