Traditional Offset Printing Offset is your most cost-effective option for printing high quality products in high quantities as well as delivering a very high quality appearance. The unit cost goes down as the quantity goes up. For example, if you want to print 50,000 full color brochures, offset printing is the best and most cost effective printing choice. Other examples include letterhead and envelopes of all sizes, large quantities of fliers, postcards, annual reports, product sheets and a multitude of other common business materials.