Please join us in congratulating Chris on his 5-year anniversary! 🎉 We are so grateful he has decided to call SMG his "home" for the past 5 years. Thank you for all that you do! 🙏🧡
If you're finding yourself confused, like many others, on how to maximize your engagement on posts, check out these 7 strategies you can start implementing today to help.
1️⃣) Step up your photo quality - If you're already creating eye-popping visuals, keep on doing what you're doing! If not, look into how you can make your photos visually striking.
2️⃣) Post stories consistently - Stories provide an authentic, speedy way to engage with your audience and push your brand's account to the front of their feed.
3️⃣) Share more video content - Given that video autoplays in your followers' feeds, there's arguably no better way to grab someone's attention when they're scrolling.
4️⃣) Go live more often - Instagram live generates notifications to followers by putting itself atop your followers' stories feeds.
5️⃣) Craft more compelling captions - Integrate engagement-based captions to get your followers involved in the conversation by asking questions or encouraging them to interact.
6️⃣) Host a giveaway contest - Giveaway posts are among the most popular and can help drive a surge of engagement to your profile.
7️⃣) Utilize hashtags - Including hashtags as part of your content strategy ensures that your posts are searchable, therefore increasing the post's reach.
Google is helping to prevent the spread of misinformation on the internet with it's new fact check feature. 🙌
SACHSMARKETINGGROUP.COM
Google Effort to Combat Internet Misinformation - Sachs Marketing Group
Have you heard of the new "super like"? If you're not paying attention to Instagram saves, you're missing out. Here's what you need to know.
SACHSMARKETINGGROUP.COM
Instagram Saves are the New Super Like - Sachs Marketing Group
You've likely heard the phrase intuitive design, but what does it really mean?
SACHSMARKETINGGROUP.COM
The Myth of Intuitive Design - Sachs Marketing Group
Please join us in congratulating our Project Manager on her 4-year anniversary! We don’t know what we’d do without you Abbie! Thanks for all you do 🙏🧡
Google recently released a new analytics tool, which is powered by AI. Find out more about this promising platform, the range of data it can offer, and how it's setting the standard for analytics.
SEARCHENGINELAND.COM
Meet Google Analytics 4: Google's vision for the future of analytics
Creating content can be a tedious process! But it doesn't have to be - Here are 7 tools and tricks to help you come up with great content ideas 💡
1) Research frequently asked questions
2) Identify common myths in your niche to debunk
3) Check out competitors' page titles to find common phrases
4) Find ways to refurbish top-performing content
5) Piggyback off of current news headlines
6) Use surveys to learn more about your audience
7) Read the comments to learn about your audience
2020 has changed the way we live and think. New insights released by Twitter concerning Covid-19 could be vital in maximizing performance and connecting with consumers on a deeper level in the remaining year.
SOCIALMEDIATODAY.COM
Twitter Shares New Insights into Key Trends During COVID-19
Great content doesn't just capture a person's attention, it also gets them to engage. Here are 24 tools and tricks to help you come up with great content ideas. 💡
https://www.semrush.com/blog/content-ideas/
Instagram has a new feature... guides! Here's what it is and how you can use it. #InstagramGuides
LATER.COM
Instagram Guides: Everything You Need to Know about the New Feature
It benefits a company to create job listings that demonstrate inclusivity. Not only does it open the opportunity for more applicants, but it also diversifies the company. Our CEO, Eric Sachs, elaborates on this very topic.
LATTICE.COM
4 Ways to Make Your Job Postings More Inclusive
We've all Googled ourselves at least once. Have you ever wondered if you could improve your search ranking? You can -- and here's how!
SACHSMARKETINGGROUP.COM
Google Yourself: How to Rank for Your Name - Sachs Marketing Group
Are you a business owner? From ecommerce to customer relationship management, these are 5 apps that could help level-up your business operations, and one of these apps is used to manage Sachs Marketing Group.
INCFILE.COM
The Top 5 Apps You Didn’t Know You Needed to Run Your Business Successfully
We could use more of this around 🧡 Show a little extra kindness to others - and yourself - today! #WorldKindnessDay
Word Press has the reputation of being an easy and free CMS resource, but Sachs Marketing Group CEO Eric Sachs explains how user experience with WordPress often comes with a common progression that leads to hidden fees and complicated maintenance.
CMSWIRE.COM
Understanding the Hidden Cost of Using WordPress
By now you must know that Google has a lot of information about all of us, but how much and what exactly do they do with that information? Local links may hold the answer.
SEMRUSH.COM
Why Local Links May Reign Supreme
Congrats to our 2020 scholarship winner, Darby Pontius!
Darby has experience working in social media for Walt Disney World Resort and is currently working towards her Masters in Mass Communications with a focus in Digital Strategy from the University of Florida. It is our pleasure to be able to assist her in achieving her goals.
LinkedIn has released a new feature in their Stories. Qualifying users can now utilize a swipe-up feature to showcase a link they want viewers to click. Are you a qualifying user for this new feature?
SOCIALMEDIATODAY.COM
LinkedIn Adds Swipe-Up Links to LinkedIn Stories
Google's podcast explains how it indexes content on 3 types of storage depending on the likelihood of that content being searched, but you can't optimize your SEO to favor any particular one.
SEARCHENGINEJOURNAL.COM
Google Uses Faster Storage For High Demand Pages
Although Google is the most used search engine, DuckDuckGo's priority for user privacy pushed its search inquiries to over 100 million. Could this set the tone for where search engines are headed?
SEARCHENGINELAND.COM
DuckDuckGo’s focus on privacy-minded users pushes it past 100 million searches in a single day
Do you know what related keywords are and how they can help you gain organic traffic? Here are 4 ways you can find related keywords and how to effectively use them within your SEO strategy.
SEMRUSH.COM
How to Find Related Keywords and How to Use Them
