The SEO Specialist will be responsible for various internet marketing activities, including organic search campaign development, search engine optimization, on-page optimization, and performance analysis and reporting. He/She must possess exceptional hands-on technical SEO knowledge, as well as client communication skills. SEO Specialists must have superior analytical, problem-solving, organizational and time management skills as they will be expected to work on multiple projects simultaneously under strict timelines.
SITE STRATEGICS
Search Engine Optimization Specialist
It’s not often we get to sit down with someone like John Mueller, Senior Webmaster Trends Analyst at Google, so it was our pleasure and honor to do so in episode 366 of the Site Strategics EDGE of the Web podcast to talk about SEO and Google. Check it out at https://bit.ly/3bBXVVf
The award-winning Site Strategics EDGE of the Web podcast seeks out incredible guests to discuss the latest #DigitalMarketing news. Episode 366 features analysis and commentary with John Mueller, Senior Webmaster Trends Analyst at Google, on stories such as Google To Provide Virtual Webmaster Conference After Unconference Sells Out, Google says Keywords in URLs Have Minimal Impact Once Content is Indexed, and Google to launch “enhanced news storytelling” project with licensed content. You can read your news on the EDGE blog at https://bit.ly/3bCEDiG, listen to it with the player at the top of that page, or watch it on the EDGE YouTube channel at https://bit.ly/2ZeACff
When it comes to enterprise-level SEO at large companies, Jessica Bowman, Founder of SEOinhouse, literally wrote the book, and she’s going to share key insights and tips for how to get all levels of an organization effectively pitching in on SEO. Tune in to episode 362, available now at https://bit.ly/3eRPxkD
Everyone wants a better understanding of developments around Google Search, and this week’s special guest is Gary Illyes, Webmaster Trends Analyst at Google, which means you’ll want to be sure to tune in for episode 362, available now at https://bit.ly/3fykxHw
Analysis of the latest #DigitalMarketing headlines happens weekly during the bonus news roundup segment of the Site Strategics EDGE of the Web podcast. This week we’re featuring Gary Illyes, Webmaster Trends Analyst at Google, and we’ll do a deep dive with him into all things Google Search! Episode 362 is now available at https://bit.ly/3fykxHw
YOUTUBE.COM
362 | Sunshine and Happiness from Google with Gary Illyes
The COVID-19 pandemic is FAR from over, much to everyone’s chagrin. What are the ongoing impacts on #DigitalMarketing? Search behaviors have shifted in both understandable and unpredictable ways. And for those who have been able to stay in, #DigitalMedia is DEEPLY discounted right now, so there are all kinds of opportunities. Find out more from this week’s special guest Michael King of iPullRank, in episode 361 now available at https://bit.ly/2CluLfw
YOUTUBE.COM
361 | Marketing Battle Plan during COVID-19 with Michael King
Welcome one and all to a brand-new year and our first #DigitalMarketing news roundup for 2021! This week we bring you not one but, TWO industry experts to comment on the latest headlines: Mordy Oberstein, SEO Liaison at Wix, and George Nguyen of Third Door Media! We ponder the latest TikTok legal challenge because of violating children’s data privacy laws (and frankly, it’s a no-brainer the platforms need to do better at protecting our children); Why was John Mueller of Google was doing online both New Year’s Eve and New Year’s Day? Apparently it’s become a tradition for him, but we had a great discussion about Lily Ray’s comment on the problem of SEO spam; and we wrapped up with a very substantial roundtable on Google’s woes concerning bias in datasets used to train language models and algorithms. There’s a lot of interesting nuances to this story, and they all look bad for Google.
https://bit.ly/393uR8u
EDGEOFTHEWEBRADIO.COM
383 | News from the EDGE: Week of January 4, 2021
Join us for episode 372 with Benjamin Shapiro, host of The MarTech podcast and Voices of Search podcast, as he explains how to grow your podcast on the award-winning Site Strategics EDGE of the Web podcast. Learn how Benjamin started The MarTech podcast, the first steps to growing a podcast, the meaning of content curation and its influence on podcasts and much more on this week's episode.
https://bit.ly/2J1ZvGm
How long should a podcast be? How does advertising affect growth? What are the first steps to growing any podcast? You have questions? We have the answers on episode 372 with Benjamin Shapiro, host of The MarTech podcast and Voices of Search podcast,Benjamin schools our listeners on the ins-and-outs of podcasting, on Site Strategics EDGE of the Web podcast.
https://bit.ly/3oZ9fQN
Benjamin Shapiro, host of The MarTech podcast and Voices of Search podcast, unpacks the steps to growing your podcast in episode 372 of the award-winning Site Strategics EDGE of the Web podcast. Breaking down topics such as how advertising affects podcast growth, content curation surrounding podcasts and the length a podcast should be. Listen and learn!
https://bit.ly/3r1cdGB
Learn how industry expert and featured guest @shay_rowbottom, CEO of Shay Rowbottom Marketing, got started on social media. Her thoughts about the social narcissism that is plaguing society and much more on episode 381 of award-winning Site Strategics EDGE of the Web podcast.
https://bit.ly/2WzXFj8
Join us for a deep dive into the world of social media on episode 381 of award-winning Site Strategics EDGE of the Web podcast with @shay_rowbottom, CEO of Shay Rowbottom Marketing, as she explains her thoughts on the future of social media platforms.
https://bit.ly/38vTD0L
