Sparkroom is the leader in performance marketing for the higher education industry, providing fully transparent, analytics-based strategies that are customized to meet school enrollment objectives. Sparkroom provides Marketing Services and Marketing Software, the combination allowing for improved efficiency and efficacy of enrollment marketing campaigns. Sparkroom Marketing Services include PPI Vendor Management, PPC Enrollment Campaigns, Marketing Analytics, Compliance Monitoring, Email Marketing, SEO, Social Media and Targeted Display. Sparkroom Marketing Software integrates marketing data, automates processes based on performance and provides robust, multidimensional reporting and analytics. Sparkroom is owned by Nelnet (NYSE: NNI) and part of the Nelnet Enrollment Solutions family of brands. For more information, go to www.sparkroom.com.