Benefits of Text Message Marketing - Texts are viewed much quicker than emails-within 90 seconds, has an open rate of 98% + there is no spam folder. SMS & MMS also enhances your other marketing campaigns. Always Offer Valuable Content. Are you ready to use SMS marketing?
Have you seen the improvements to Linkedin yet?
A new rebranded look / Linkedin Stories / Messaging updates / Better search results - Check it out when you can. Do you like the improvements? Have you posted your 1st Linkedin story?
https://1l.ink/6NFS3MX
SEARCHENGINEJOURNAL.COM
LinkedIn Has a New Look With Improved Search Experience
Visibility of ‘nearby’ product inventory just got better - article by Greg Sterling. Buy online, pickup in store” grew more than 250% year over year in August. You have the benefit to #supportLocal while avoiding the virus. Check out the 3 new features >> https://1l.ink/6G46ZQV
Happy Rosh Hashanah - Shana Tova
Support Local Restaurants - they desperately need our support now more than ever! Over 160 restaurants signed up to promote their outdoor dining for the event, called Dine Diego, which runs until 10/15/2020. 1l.ink/D34RHX7 #SupportSmallBiz #supportLocal #shoplocal
SANDIEGOMAGAZINE.COM
San Diego Restaurant Week Reinvented Kicks Off September 15
5 Steps to increase your Brand Awareness
1-Create or claim your Google My Business (GMB) account
2-Request customer reviews
3-Check for consistent and inconsistent listings across the web
4-Do a search audit on your business
5-Develop a content strategy plan and actively implement the plan
Let me know if Beachgrid can help you with any/all of these steps.
#increaseyourbrandawareness
How to Communicate Shipping Delays and Transactional Updates to Your Customers - Coronavirus Series by Alex McPeak at our partner Klaviyo. Shipping delays cause customer frustrations - here are 4 tips to keep customers updated. https://1l.ink/VT7FCFL
The busiest shopping season is around the corner. Consumers demand a personalized online experience. How does your site match up to their expectations? Does your ecommerce store have:
*Easy product set-up functionality
*Automated abandoned cart notifications
*Industry-leading uptime
*Multi-recipient functionality
*Automated web app backups (e.g. Rewind)
*Website page builder
*Zero transaction fees
If not, now may be the time to update your experience.
***Other key areas to measure are:
*Shipping and fulfillment options
*Third-party integrations
*Promotion functionality
*Marketplace integrations
*Tech support
*Analytics
When evaluating your current site, you may discover large cost-saving opportunities — leaving more room for your marketing budget. Photo by @kundoy
Airplane dining tickets Sold Out in 30 Minutes - Singapore Airlines is trying novel ways to raise money, including using two of the superjumbos parked at Changi Airport as temporary eateries. Also demand is soaring for spots on two cruise ships. https://1l.ink/T8TXRQB
BLOOMBERG.COM
Singapore Air’s A380 Restaurant Tickets Sold in 30 Minutes
Are you aware of the Data Points on social media that are freebies for cybercriminals and scammers? Careless exposure of your personal data can be used in an attack against you. Here are the top trends in online exposure per data entry point: 19.79% for home or physical address / 17.05% for gender / 13.30% for names / 11.85% for URLs / 9.21% for jobs / 7.32% for usernames / 6.53% for dates of birth / 5.45% for email addresses / 5.44% for education / 2.24% for phone numbers--
Oversharing information such as your home address, phone number, and workplace via social media can bring serious repercussions. While the information you share may seem harmless at first, cybercriminals strive to collect as much about you as possible in the reconnaissance phase of an attack. Great article By Alina Bizga https://1l.ink/2LFNGRB
SECURITYBOULEVARD.COM
More than 12 Data Points are Publicly Available on 60% of Internet Users - Security Boulevard
4 Tips on How To Write Good Copy
The Customer Journey represents the key stages your customers go through before transacting with you. If you have a Local Business Toolkit - within your Business App, each customer journey step includes tactics to improve your customers’ experience at each stage of their buying process.
STEP ONE ***AWARENESS***
What can you do to increase your audience with your local market? Connect with current and potential customers on social media! Whether it’s informing your customers that you’re still open through a post on Instagram or sharing a video on Facebook that highlights the safety measure you’re taking, social media is where most are spending their time lately. Make sure you make a post today!
The Value Of Adding FAQs To Your Website by Robert Rego FAQs have evolved to target more specific topics & services, especially with voice search becoming more prominent. FAQs have seen an increase in value for business searches. 4 steps to implement >> https://1l.ink/WPMKT26
There are 10 steps that we recommend that you follow in "Creating Your Social Media Marketing Strategy". Let me know if you think there are steps that should be added to this list. Check out the infographic >> https://1l.ink/SFWWFTM #socialmediamarketingplan
Keeping an eye on competitors' online presence is an essential part of managing a business's online reputation. Social media, especially Facebook, is an essential source of competitor intel that can help clients more deeply understand how they stack up against the competition and reveal opportunities for improvement. NEW - you can now see more data on competitors' Facebook following, including check ins, likes, and number of mentions of the business. Learn more about your competitors today. I can be reached Beachgrid
Trustpilot reviews are trusted by consumers & businesses as a trusted source for business and product reviews. In fact, 2.6 million reviews are posted on Trustpilot each month and over 6 billion are seen each month. Having a profile on Trustpilot can help establish credibility and improve a business’s online reputation with current and potential customers. If you have a Trustpilot account you can now connect it within your Local Business Toolkit for your Reputation Management Pro account. Managing your review sources just got easier. Let me know how I can help you get this configured for your business.
Have you ever searched for a business online and their phone number was wrong or the address was incorrect or missing? or you drive there to find that their hours were incorrect? Not having accurate info quickly can be very frustrating for your customers and potential customers. Ensure your business information is accurate across in every location your customers are looking. Make it as easy as possible for people to do business with you by using the Local Business Toolkit. We are here to help you be found, be known and be trusted. Let us show you how. www.beachgrid.com
Restaurant of the week-Pamir Kabob House - a family run restaurant that has incredible Afghan food. Serving lamb, curries, kabobs and other incredible Afghan dishes. You won't be disappointed. In Rancho Bernardo CA pamirkabobhouse.com- enjoy the video https://www.youtube.com/watch?v=IPqv9kw6qMQ
Google Adds Short-Form Video Carousel in Selected Search Results by Andrew Hutchinson/ Both Instagram & TikTok videos were available in the Short Videos row. The end result is Google users are more likely to remain on Google. https://1l.ink/F27L44T
A Complete Guide to Bing Webmaster Tools by Anna Crowe/SEJ - This guide covers everything you need to know about how to get started with Bing Webmaster Tools, where it differs from Google Search Console, and how to use it to root out issues and make your site perform better. https://1l.ink/2NMGHMF
3 Ways to Use Instagram's New Keyword Search Option to Grow Your Business by Dhariana Lozano. Would you like to know the three ways that you can use Instagram keyword search to help ensure that your posts get found, even when you don’t use hashtags. https://1l.ink/LWBJ88K
SOCIALMEDIATODAY.COM
3 Ways to Use Instagram's New Keyword Search Option to Grow Your Business
Wishing you a very happy, safe, healthy and prosperous New Year!
Goodbye 2020, Hello 2021
Happy New Year from Beachgrid!
image from @TYLim
Wishing each and every one of you a very happy and healthy New Year. Goodbye 2020, Hello 2021! Cheers to a New Year from Beachgrid!
LinkedIn Adds New 'Products' Tab on Company Pages to Highlight Specific Products - article by our friends at Social Media Today - Now you can 'Share a brief overview of what your product is all about / add images & videos/ 6 CTA button options & more". Read & implement https://1l.ink/WPNZQFG
