The Boucher Automotive Group has been Wisconsin family-owned-and-operated since 1977. As one of Wisconsin’s leading Ford and LINCOLN dealers, Gordie Boucher Ford LINCOLN of West Bend is proud to offer a full range of services, including a wide selection of Ford & LINCOLN vehicles for sale, service appointments with our certified staff and all the Ford &LINCOLN parts you need to keep your vehicle running smoothly. Above all else, Gordie Boucher Ford LINCOLN of West Bend is committed to providing each of our clients with superior customer service and a car-shopping experience that is easier and more convenient than ever before. We would love to be the dealership for all of your car needs throughout the life of your vehicle. We invite you to come in to Gordie Boucher Ford LINCOLN of West Bend today to see all that we are proud to offer our customers.