Portland Website Company, in conjunction with John Tibbets, is extremely excited to announce the launch of Xtreme Screen & Sportswear, LLC's BRAND NEW website!
At a time like this, it was a great pleasure to be able to help out a great local business by designing them a beautiful new website!
Check out their new website here: https://buff.ly/30vcYMa and while you're there take a look at their services if you, your business, or even sports team are in need of some custom apparel!
Discover Downtown Westbrook in conjunction with the City of Westbrook and Mayor Michael Foley created a one of a kind summer concert series, and it was a huge success!
Over four weeks, we featured four super-talented local bands, El Grande, The Grumps, Lincoln Continental, and Bonnie Edwards and the Practical Cats!
The event was a great way to give these bands some much-needed performance time, and get the town of Westbrook involved in a unique concert experience!
Special thanks to Portland Pie Company and The Frog and Turtle ... a gastro pub for the extra seating!
Learn more about the Rudy Vallee Concert Series here!
https://buff.ly/33XzKgS
Portland Website is happy to announce the launch of the Discover Downtown Westbrook Website!
Downtown Westbrook has so much on offer like Mast Landing Brewing Company and Yes Brewing for the craft beer lovers out there! If you need something to eat too, there's plenty of options like; Lenny's At Hawkes Plaza, Portland Pie Company, and Blaze Brewing Company, Legends Rest Taproom, and The Frog and Turtle ... a gastro pub! You can close it out with dessert at Black Dinah Chocolatiers to boot...
Click the link below to learn more about the website launch so you can stay up-to-date with all things downtown Westbrook!
(Special thanks to 207 Foodie for help with this project as well)
WEBSITEPORTLAND.COM
Discover Downtown Westbrook Website Launch | Portland Website
Looking for a guide on some of the BEST spots in Southern Maine to dine outdoors? Check out 207 Foodie's latest blog with all the details! This post sure made us hungry!😍
207FOODIE.COM
Current Outdoor Dining Options Available Now | The 207 Foodie
There’s a lot to love about living in Maine, after all, there’s a reason we’re called The Way Life Should Be. With many future trips canceled, you might be wondering what you’re going to do for fun this summer.
Why not plan a summer staycation with Northeast Whitewater ? Read our latest blog post to learn more about Northeast Whitewater and the many things they have to offer guests!
https://buff.ly/3e2EdCs
On the blog today!
The team at Portland Website Co. has put together a list of ways your business can succeed during this uncertain time. Community support is more important than ever. Be sure to read this list of suggestions on staying afloat during this pandemic.
WEBSITEPORTLAND.COM
COVID-19: Business Success in Uncertain Times | Portland Website
Happy Veteran’s Day, from Portland Website Company. 🇺🇸
Portland Website Company's offices will be closed for Thanksgiving, November 26th and 27th. We will reopen Monday, November 30th.
Have a Happy Thanksgiving!
#TuesdayTips, Why is local SEO so important?
It helps local customers find you! A majority of customers who are searching for a local business visit a store WITHIN 5 miles! You want your business to be one of the first options they see especially in the Google Map Rankings!
It allows you to reach ready-to-buy customers. Local searches from a mobile phone are predominantly from someone looking to purchase immediately!
Want to make sure your business's local SEO presence is top-notch? Contact the experts of Portland Website Company today to learn more!
https://www.websiteportland.com/contact
#TipsTuesday: Adding some personality to your social media... With people!
One of the biggest rules for making an engaging social media post, is "people love people"!
Showing your staff off, "selfies", and just general fun using your staff not only show your business's fun side, it also lets your followers know exactly who is working where they love to support!
Need a social media strategy for your business in 2021? Contact Portland Website Company today by visiting our website!
https://www.websiteportland.com/
In search of local businesses to support, along with delicious food and drink?
We used the brain of our own local food blogger 207 Foodie to create a *small* list of places that are doing modified dining around the city of Portland!
Head over to our Instagram to check out the full list via the new Guides feature! https://buff.ly/3qjlEjk
#PortlandPerks include but are not limited to: lots of food and opportunities for hot drinks like the Hot Boozy Cider from Luke's Lobster 🤤
Photo courtesy of our very own 207 Foodie
Shout out to OTTO for the delicious office lunch today! 🍕
#TuesdayTips
Invest in your business's website! In this digital era, potential customers' first impressions of your business will be from your website.
You'll want to make sure it functions properly, loads quickly, and looks good so you standout amongst the competition!
Make sure your business has a website that shows how great you really are, contact Portland Website Company today to get started.
https://www.websiteportland.com/
#ICYMI: Portland doesn't have a curfew anymore! Restaurants and bars across the city can now be open later than 9!
Get out this weekend and (safely) support your favorite local spots! You've got plenty of time now!
#portland #portlandbusinesses #smallbusiness #shoplocal #buylocal #supportlocalbusiness
#TipsTuesday #SEO101
How do you know your keywords? Figuring out the best keywords for your business to rank for on Google is the first step to understanding how to optimize your web content.
A good keyword has three key components:
Good search volume: Are people actually searching for it? 🤔
Low competition: There aren't a ton of other businesses trying to rank for it. ⬇
Relevant to your business: If you're a gardening company, you won't want to rank for keywords associated with a sandwich shop. 👍
Need help getting your business's SEO on the path to success? Contact Portland Website Company to learn more about or SEO optimization services!
Looking to bring some Portland fun into your own home?
Here are two great Portland businesses that have "do it at home" options!
For the arts and crafts fanatics: check out Color Me Mine they've got "to-go" pottery options and you can bring the finished product back to be fired!
For all of the foodies out there: Bravo Maine has got you covered. They're offering online cooking classes year-round!
Visit their profiles or websites to learn how you can get in on the action!
#TipsTuesday, we're here today with 3 quick pointers to improve your social media!
Use "social-sized" images! Square cropped images mean your content looks good everywhere and is optimized for the most image-size specific platform, Instagram!
Utilize #hashtags! Hashtags can help people with relevant interests find your content! Finding a good group of 10-15 hashtags to include with every post is a good rule of thumb.
Have a posting schedule! We post twice a week (Tuesday and Thursday). This establishes a rhythm for us, helps Instagram's algorithm share our content because we post regularly, and gives you all a schedule of when to expect our posts!
Need to get your business's social media on the right track? Contact Portland Website Company today! (link in bio)
#TipsTuesday, you should be running social ads!
It's hard to get your content noticed nowadays, and organic reach on social media isn't the easiest to leverage.
So how can you use your social media to find actual customers? Two words, social ads.
Social ads make sure not only is your content being seen, but it's being seen by people who have relevant interests to your business.
A good social ad can also foster page growth and engagement among people seeing it, so you're finding customers and you're growing your online presence, talk about a two for one!
Want to see what social ads can do for your business? Contact Portland Website Company today!
#TipsTuesday, what are the benefits of PPC for a small business?
For starters, PPC is a pretty cost-effective method for digital marketing. Search campaigns tend to have good ROI compared to many other mediums, and EVERYTHING is measurable, so you can always be tweaking your campaigns to make sure you're only spending on what is proven to work!
Along with that, PPC lets you put your product or service in front of the right audience with a variety of targeting tools like age, location, etc. So you put your product only in front of people who are likely to buy.
Google has even stated that according to their research "3 out of 4 shoppers who find local information in search results helpful are more likely to visit stores."
Looking to integrate a PPC campaign into your marketing efforts? Contact Portland Website Company today to get started!
https://www.websiteportland.com/
Bravo Maine needs our help! They've started a Go Fund Me to help with the costs of renovating a new COVID safe location!
Bravo offers hands-on, affordable cooking classes right in downtown Portland, and has moved to a new location to adhere to COVID protocols and keep patrons and staff safe!
If you want to help out click the link below!
https://gofund.me/19fb21f5
GOFUNDME.COM
Bravo Maine, organized by Justine Corbi
Calling all food lovers 🗣️
It's #MaineRestaurantWeek! That means there is an abundance of restaurants all across Maine that are participating in their own way with MRW specials on indoor and outdoor dining, as well as takeout!
This year MRW is extra important, as many local restaurants need our help! Be sure to get out and participate as often as you can between now and the end of MRW on March 12th!
Visit Maine Restaurant Week's website for more info and a full list of participating restaurants!
https://www.mainerestaurantweek.com/restaurants
Picture via our own 207 Foodie from Little Giant!
#TipsTuesday - Your website needs to work on a phone!
A website that isn't optimized for mobile is especially frustrating. Pinching your phone screen to zoom in on menus, or having to swipe all around just to read the content is extremely annoying.
A mobile-optimized site is important because a majority of customers will look up your website on their phone FIRST before deciding to view it on their desktop.
That first impression needs to be a good one, a responsive and optimized mobile site is like them walking in your business's front door, so give them a reason to stay.
Contact Portland Website Company today and get your website on the track to success and ensure it is mobile-friendly.
Big congratulations to THE 207 Foodie on the launch of her new website!
Swing by, take a look around, and maybe find a few new places to eat while you're there. 🍔🍕🍚🍝🍣🍩🍴
https://buff.ly/3l4OTFh
#TipsTuesday - How will iOS 14 affect my campaigns?
Apple's newest software update, iOS 14, has changed the way apps will collect your data while using them.
Most notably this will have an impact on Pixel tracking for social media ads! If someone decides they are not comfortable with their information being shared with Facebook, they can block Pixel tracking, which limits Facebook reporting.
This will make Facebook Pixel Lead tracking less accurate, increasing the importance of having landing pages and unique forms so ROI can be accurately tracked.
It's an ever-changing situation, one that we'll continue to monitor and develop new strategies with the goal of creating the most optimized campaign possible!
#TipsTuesday, here are some key components to improve your SEO!
There are hundreds of little variables that search engines take into account, but here are just a few to keep in mind:
🔒 Your site is secure! "HTTPS" is always better than "HTTP"
🚀 Site speed! Does your site load fast? Yes? Good! That helps.
✍️ Your site has quality content. It's relevant, written at a 6th-grade reading level, and not over-saturated with one keyword.
Is there a particular keyword you want your site to rank for and you just can't get traction with Google on your own? Contact the digital experts of PWC today to learn how we can help get your site to climb those Google rankings!
https://buff.ly/39gUjsq
#TipsTuesday: The best posts to boost on Facebook!
A boosted Facebook post is a great way at getting your organic content in front of people who may not already like your page with the goal of getting them to engage with it! But what kinds of posts should you be boosting?
Well, there are two ways to think about a boost:
The first is just boosting a post you simply believe in. Something you want more people to engage with and think is a strong representation of your business.
Second, is an already well-performing piece of organic content. If your followers loved it, there's a good chance that it will resonate with other people as well, so put a little money behind it!
Looking to improve your business's social media strategy? Contact Portland Website Company today!
